PRIVACY POLICIES

This website is owned and operated by Inversiones Blue SpA. The term "our online services" refers to www.paulitaerrazuriz.com, social media platforms such as Instagram, Facebook, Twitter, Pinterest and Google+ and any other websites or applications we own. The term "our services" refers to our online services and any of other products and/or services that we offer. If you use any of our products and/or services, we will refer to you by using the terms "user”, "visitor", "you", "your", "yours" **”costumer” in this policy. We respect the privacy rights of our visitors and recognize the importance of protecting the information collected about them. This privacy policy addresses how we collect, store and use the personal information provided. If you are under 18 years of age, you should inform a parent or guardian about our privacy policy before placing an order with us.

1) WHAT PERSONAL INFORMATION DO WE COLLECT FROM YOU AND HOW?

We and our business partners collect information about your use of our online services using cookies. Cookies are very small files that we send to your computer or other device that we can access when you visit our site in the future. Cookies help us remember who you are and other information about your visits. They can help display information on a website in a way that matches your interests. Most major websites use cookies.

2) HOW CAN WE USE THIS INFORMATION?

Whenever you provide us with your personal information we will use it in accordance with applicable privacy laws and for the purposes set out in this policy, from the forms when you purchase items. The saved payment card details will only be shared with our payment partner and not with third parties and will only be used to process your order using the systems of our payment providers. We may also use your personal information to send you marketing updates, as described in the following section: a) Tracking our online services and how they are used: We collect and use third parties to collect and share with us information from many visitors to ours online services and analyze it to create an image of how people use our websites. This helps us to improve the services we offer. We may also provide anonymous visitor statistics to other reputable organizations, but the information will not include details that allow these organizations to identify you. b) Personalization of our online services and ad targeting: We may use the information you provide about you and the information we collect through cookies when you use our online services to create an image of your interests. We may use this information to try to ensure that when we send you marketing communications or when you visit our websites or use our online services, you do not miss any offers and information that may interest you. This information may also be used by our third party advertising agencies and networks to advertise our own or third party products and services when you visit third party websites and online services. This is called ad-targeting or interest-based advertising. c) Testimonials: If you give us feedback, we can use them to improve our services and we can publish them online or offline to promote our business and our services. We will request your approval before publishing it. d) Comments and sent comments to our online services: If you want to send a comment or comment about a blog or article that appears in our services, we may (but not obliged to) publish your comment online or offline to promote our business and our services. We will collect your name or username which will be displayed next to your comment and email address, that will not be published, but which we can use to contact you regarding your comment. f) Mobile services: when you request our mobile services, we can keep your mobile phone number, the brand, model and operating system of your phone, and the details of your network operator. We will link a unique identifier to your mobile phone number. We will store your device language, application language, country. We need this information to provide and manage the features and services enabled through our mobile services. g) Social networks: If you follow or interact with us on any of our pages or social media platforms such as Instagram, Facebook, Twitter, Pinterest and Google+, the information you provide will be subject to the privacy policy of third parties such as this Privacy. h) Direct Marketing: For information on how we can offer you, please read the section entitled "Marketing opt-in and opt-out provisions." i) Customer surveys: From time to time, we may request your opinion on our services and the products you have purchased. When we do research or surveys, we can use cookies and we can combine the information collected by those cookies with your responses.

3) WITH WHOM WILL WE SHARE YOUR PERSONAL INFORMATION?

We will share your information with other companies of our Group, which may use it for their own business purposes, as set out in their privacy policy. These purposes may include financial reporting and analysis, strategic planning, customer segmentation development, and metrics to provide a consistent view of our customer base, research and analysis, to help us get the right products in the future, and to make best product recommendations, getting a more effective targeting of our marketing campaigns, create inspiring content and editorial features, new product development, and collaboration opportunities with designer brands. It will also be used to provide more personalized marketing by phone, email, SMS or any other means (electronic or otherwise) and you expressly agree to such use. From time to time, we may engage third party business partners to provide information about you or to collect personal information on our behalf. We may also share or combine your data with third party business partners to provide you with the products, services or information you request or for interest-based advertising. We may pass your information to one or more of the following organizations: (i) data processing companies, mail houses and other third party vendors working on behalf of our Group; (ii) advertising agencies and other advertising intermediaries; (iii) credit reference or fraud prevention agencies, which may keep track of that information; (iv) research students, universities and other research and development organizations; (v) regulatory bodies, government and enforcement agencies, such as the police. We collect information about site traffic, sales, wish lists and other commercial information that we may pass on to third parties, but this information does not include details that may identify you personally.

4) WHERE DO WE PROCESS YOUR PERSONAL INFORMATION?

When we use your information as described in this policy, we ensure that appropriate measures are taken to protect your personal information and your rights. By providing us your personal information, you agree that we may transfer, store and process your information outside of Chile. The governments of certain countries, such as the United States, have broad powers to access data for security, crime prevention and detection data, and law enforcement purposes.

5) MARKETING OPT-IN AND OPT-OUT PROVISION

We offer you the possibility to subscribe for news and fashion updates that, depending on your preferences, we will contact you by phone or live chat or send you an email, SMS and/or direct mail. These include alerts of new products, features, upgrades, special offers, upgrade opportunities, contests, events of interest and unique marketing promotions. You may opt out of receiving these updates if you wish. We, or our third party business partners, may also request if you wish to receive marketing if you enter a promotion or attend an event launched or sponsored by us. Other companies in our Group may also pass on your personal information for marketing purposes. You are entitled to request us not to use your personal information for marketing purposes. At all times, we will offer you the opportunity to unsubscribe from any service or updates, if you change your mind. Whenever you receive direct marketing from us, we will guide on how unsubscribe. To disable direct mail, please contact our customer service team at info@paulitaerrazuriz.com. If you request us that you do not wish to receive direct marketing, we will contact you to provide the products and services you request and for administrative purposes.

INFORMATION AND KEEP IT UP TO DATE?

You are entitled to see the information we have about you, with some exclusions that are described in the privacy laws. If you would like a copy of your personal information, please contact our privacy officer at info@paulitaerrazuriz.com. You will have to pay a processing fee. You are entitled to review and update your personal information.

7) SECURITY OF YOUR PERSONAL INFORMATION

We will take reasonable care to maintain sufficient protections to ensure the security, integrity and privacy of the information you have provided to us. We have implemented security and technology policies designed to protect the personal information we keep about you. We also adhere to the security procedures required by applicable privacy laws. These cover the storage, use and release of any information you have provided and, in addition, other measures designed to prevent unauthorized access or use. When you place an order we use Transport Layer Security (TSL) encryption which encrypts your information before it is sent to us to protect it from unauthorized use.

8) WHY DO WE EXCHANGE INFORMATION WITH OTHER WEBSITES?

Our online services contain hyperlinks to websites owned and operated by other organizations. These websites have their own privacy and cookie policies, and we encourage you to read them. They control how your personal information is used when you give it to these other organizations or they collect it with cookies. We do not endorse any other websites and are not liable for any information, materials, products or services on or accessible through those websites or for the privacy practices of websites operated by other organizations. If you access these other websites, you do so at your own risk.

9) HOW CAN WE MODIFY THIS POLICY?

We may update this privacy policy from time to time so please check back each time you provide us with personal information or use our websites.

10) HOW TO CONTACT US ABOUT THIS POLICY?

If you need more information, please contact our privacy officer at info@paulitaerrazuriz.com.